Guinea workshops teach procedures for exports, AGOA visas, and trade shows

Guinean business owners and exporters were educated on how to maximize participation at trade shows, reviewing business card tools, interview protocol, and prepare company profiles. Photo credit: Trade Hub.

In the Guinean capital of Conakry, events co-hosted by the Trade Hub and the Chambre de Commerce, d’Industrie et d’Artisanat de Guinée (CCIAG) explained new U.S. export requirements, trade shows, and transaction management. Attendees of the events on October 27 and 31—the majority of whom were women—work in Guinean value chains such as palm oil, shea, honey, fish, textile and fonio (a West African millet product).

The Trade Hub’s October 27 workshop focused on packaging, labeling, and nutrition fact modeling to meet requirements set for implementation in July 2018. Mr. Kara Diallo, the Trade Hub’s AGOA Specialist, explained the foodstuffs labelling requirements for U.S. exports.

“Elements such as the name of the product, the quantities, the list of ingredients, the nutrition facts, and the country of origin must appear on labels of products,” said Mr. Diallo.

He explained how to maximize participation at trade shows, reviewing business card tools, interview protocol, and prepare company profiles. Mr. Diallo also offered a list of high-profile agriculture, foodstuffs, apparel, and handicraft products trade shows in the U.S and around the world.

The workshop helped Mrs. Hadja Sona Baro, owner of Nasoba Agro Industries, understand trade show protocols.

“I wish I had this knowledge about participating in trade shows before I attended the AFRICANDO  Forum in Miami last September,” she said. “I could have avoided a lot of mistakes. I’m grateful to the Trade Hub for this training.”

On October 31, Mr. Diallo explained commercial transaction management in the U.S. market to 18 participants. During his presentation, he discussed export readiness and strategies for identifying U.S. buyers, purchasing contract elements, pro-forma invoice preparation, U.S. market selling terms, and determining selling prices for export. He also explained INCOTERMS, a set of pre-defined international contract terms published by the International Chamber of Commerce.

Mr. Diallo also conducted a workshop on October 31 on the U.S. African Growth and Opportunity Act (AGOA)— which waives import duties on thousands of African products—to 10 officials of the Guinea Customs Administration, outlining both export statistics and the high number of eligible products.

The customs officials—including two signatories of the textile visa stamp as well as officials from the Conakry airport and seaport—learned about AGOA rules of origin, customs documentation, export procedures, textile certificates of origin, and AGOA visa stamps.


West Africa Trade and Investment Hub - Accra, Ghana -
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