Regional livestock association learns management and communications tools

West Africa’s only regional livestock associations, Confederation des Federations du Bétail et de la Viande de l’Afrique de l’Ouest (COFENABVI-AO), learned new tools from the Trade Hub in late May to improve project management processes and leverage internal and external communication. The Trade Hub supports COFENABVI-AO to strengthen its financial sustainability and develop targeted services… Read More

WAGN plans stronger project management and better branding and communications

A key strategic objective of the West Africa Trade and Investment Hub is to build the capacity of its regional partner organizations namely: West African Grains Network (WAGN), Borderless Alliance (BA), Confédération des Fédérations Nationales de la filière de bétail et viande de l’Afrique de l’Ouest (COFENABVI) and Réseau des Systèmes d’Information des Marchés en… Read More

Your packaging is your ambassador, women entrepreneurs learn at workshop

Thirty female entrepreneurs from Benin, Burkina Faso and Togo joined their Ghanaian counterparts to learn how to add value and better market their products at an April 25-26 workshop on proper packaging. The Trade Hub’s workshop for members of the African Women’s Entrepreneurship Program (AWEP) was also livestreamed to members in Liberia. Led by Mr.… Read More

Trade Hub communications publishes two video shorts

Behind the scenes for the “making of” the Hub’s apparel video The Trade Hub’s apparel video is fostering the apparel export manufacturing sector in West Africa, specifically in Benin, Côte d’Ivoire, and Ghana. This video short provides a behind the scenes look at the making of this video. Cereals exchange in Mali brings together buyers… Read More

Sourcing opportunities found with industrial cereals processors

The Trade Hub’s cereals specialist, Mr. Kokou Zotoglo, surveyed procurement systems used by industrial cereals processors in four West African countries, uncovering ways to foster new commercial relationships with cereals traders. His research in Benin, Côte d’Ivoire, Mali and Senegal is detailed in a report published in March 2017. Mr. Zotoglo interviewed officials at more… Read More

ACA brings stakeholders together to plan for next decade

The Trade Hub participated in the African Cashew Alliance (ACA)’s Cashew Stakeholders Forum held in Ghanaian capital Accra on March 29 to develop a joint vision for the growth of the sector in Africa. Organized by the ACA in collaboration with USAID/West Africa and GiZ/Competitive Cashew Initiative (ComCashew), the event presented a detailed status update… Read More

Trade Hub spreads the word about AGOA benefits at Global Shea Alliance annual conference

West African shea processors—including Zikora and Fludor from Benin, Ruby Unique Natural Premium Products from Nigeria and Charles K. Boateng from Ghana—currently export to other African countries and Europe. On March 15, the last day of the 2017 annual conference of the Global Shea Alliance in Cotonou, Benin, around 50 shea butter producers and exporters… Read More

USG delegation visits Benin apparel maker, talks with the company’s main U.S. buyer

Officials from the U.S. Embassy and USAID/Benin visited Africa New Confection (ANC), a leading apparel manufacturer, on March 1. There, they learned how Trade Hub assistance is yielding improvements and deals for the emerging exporter and spoke with a U.S. buyer visiting ANC at the same time. ANC owner Mr. Isidore Kouton, said USAID through… Read More

Sourcing at MAGIC energizes business opportunities for West African apparel

Eye-catching prints and styles, coupled with an open-concept booth design, drew scores of potential buyers to learn about West African apparel and production capacity at the Sourcing at MAGIC trade show in Las Vegas, February 20-23, 2017. » View photos from the show here Housed in the Africa Pavilion—a joint effort by USAID and the… Read More

Lights, camera: West African apparel!

As West African clothing takes the spotlight this week at the Sourcing at MAGIC tradeshow, visitors will be able to watch a new video showcasing the region’s advantages. As explained by USAID, the West Africa Trade and Investment Hub, and apparel companies themselves, the “West Africa Advantage” offers: duty-free exporting to the U.S. with 30%… Read More

West Africa Trade and Investment Hub - Accra, Ghana - contact@watradehub.com
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