Information and Communication Technology

ICT connects the world of business. The Trade Hub is implementing the USAID-Intel Alliance, a public-private partnership that aims to help exporting companies become more competitive through effective use of ICT. From improving marketing and communications to taking care of daily business tasks like accounting and inventory tracking, ICT can increase a company’s productivity and efficiency with the click of a mouse.

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ICT Latest

Graphic illustrating the internet
How do you choose your Internet?
Ben Coleman - on - 27 June, 2011

Finding the most appropriate internet connection for your business is not always easy. Take a look at our easy-to-...

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SME toolkit
Small and Medium Enterprise ICT Toolkit
Ben Coleman - on - 4 April, 2011

IFC has helped develop a rich resource for small and medium sized enterprises, including templates, sample documents and tutorials.

West Africa: http://westafrica.smetoolkit.org/westafrica/en

Also available in French: http://westafrica.smetoolkit.org/westafrica/fr

...

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Choosing a website solution and online marketing plan
Ben Coleman - on - 17 December, 2010

Do you need a website, but not know which of the many options is best for your business? Do you have a website you want to revise? The presentation (originally delivered in December 2010) below should help you think through the options available.

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Computers & Technology: Essential Tools for Business Success
Presentation at SIAO 2010: Computers & Technology - Essential Tools for Business Success
Ben Coleman - on - 4 November, 2010

Ben Coleman delivered the following presentation highlighting key ICT tools and practical advice for exporters at SIAO 2010, November 4 in Ouagadougo, Burkina Faso.

For more information contact bcoleman [at] watradehub [dot] com...

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CRM screenshot
How well do you know your customers?
Ben Coleman - on - 1 November, 2010

Do you remember the details of the last phone conversation you had with your favorite buyer? Do you remember the conversation 2 years ago? How about the customer that bought from you 5 years ago that has just made contact again?

Wouldn't it be great to be able to pull up the details and...

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Participants at the Technology for Exporters conference
Technology for Exporters Conference 2010 Round Up
Ben Coleman - on - 15 October, 2010

The Trade Hub's first Technology for Exporters Conference brought exporters and suppliers together...

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Technology for Exporters
Technology for Exporters Conference 2010 - Register Now!
Ben Coleman - on - 17 August, 2010

On September 28-29, in Accra, Ghana, the Trade Hub is bringing together exporters and ICT service providers to discuss issues slowing the growth of both industries...

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eBizBox II: Connecting business
eBizBox II
Ben Coleman - on - 11 June, 2010

The Trade Hub has launched eBizBox II - a new and improved version!

Find out more about the ICT tools, services and training that can help your...

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African submarine cables
Submarine cables to increase connectivity to the region
Ben Coleman - on - 22 May, 2010

West Africa's internet access costs are some of the highest in the world. The reason is the virtual monopoly on internet traffic from the region - the Sat3 submarine cable which links West Africa to Europe.

The good news for your business is that the environment is set to get a lot more...

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Kickstart your ICT productivity
Ben Coleman - on - 25 March, 2010

Here are a few useful links that can help kickstart your business ICT productivity:

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ICT Roundtable
Ben Coleman - on - 25 January, 2010
The Trade Hub invited export-ready companies from across six different sectors to attend an ICT roundtable at the Trade Hub. The companies discussed key ICT issues affecting their competitiveness. This meeting is a starting point for the Trade Hub to perform in-depth assessments of sample companies...

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Why is ICT important to West Africa?

Information and Communications Technologies have revolutionized business by increasing access to markets, improving productivity and enhancing and enriching communication. With appropriate software and hardware solutions, companies can track their operations and activity much more effectively. As internet connectivity becomes faster, more reliable and less expensive in West Africa, businesses can reach more potential buyers, exchange information to increase and improve production and offer a whole new host of services that are dependent on quality connections.

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